Just Arrived in stock - Mens Touring Shorts

Mens Touring Shorts that look like "Normal clothing". Tough, hard wearing fabric with slight stretch. Double lined micro fleece seat. Breathable, wicking, quick drying with fly zip, belt loops and 4 pockets. Buy now.

Read all about it - Cass Gilbert's Santos TravelMaster review is the July issue of Cycling Plus magazine.

Qoros custom build bikes now available

Email or phone for details.

Round the World Cyclist

 James Bowthorpe with his belt-driven Santos TravelMaster. James reaches Sidney, Australia. Read more.

The Msg bikes Studio

Experts in cycling ergonomics and bike fitting
Your path to a perfect fitting bicycle

Every man and woman is individually designed and we believe that your bike should fit you like a pair of shoes.

We have all the specialist equipment to measure you and your bike to determine the correct fit and the ergonomic products required - saddles, handlebars, grips, stems and shoe insoles.

Cycling is fun and healthy and with our training and expertise we can put you on the path to a happy lifestyle.

For more information, or to book a free consultation phone (01903 752308) or email us.

Your smile our satisfaction

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Hi we're Alasdair and Shelagh. We run the cycle shop and manage the business and have done so for the last 22 years, in Lancing, West Sussex. Situated on the coast half way between Worthing and Brighton.  Alasdair came from an engineering background and Shelagh is an accountant and has had previous experience in clothing retail. We use our previous experience to make this bicycle shop that bit better than all the others.

At MSG Bikes we take great care to supply you with the correct product that suits your needs. We have a good range of quality bicycles and tandems for mountain, road, triathlon, touring & leisure comfort, all of which are available for you to test ride for free. If you are looking for something special then talk to us about custom built bicycles and tandems. 

As we have always been keen tandem riders, we have introduced Discover Tandeming Days, with training and leisure rides along traffic free sea front cycle-path between Brighton and Worthing, which has proved very successful.

Take a look at our on-line shop; it’s full of stuff to make your cycling more enjoyable.